Become 2016’s Breakout Restaurant with SEO Marketing
The other day I was on a road trip in Atlanta and I was dying for a bite to eat. I had just gotten to my hotel after a four-hour drive and I realized that I had not eaten all day. That was when I grabbed my phone and searched for, “restaurants near me”. There were quite a few options right on the first page of my Google results and they all had reviews available so that I could pick the one that sounded best to me at the time. Within two minutes I had made my decision and was headed to a little burrito joint that was three blocks from my hotel.
I am always amazed by the information that you can get just by searching the topic in Google. Have you ever wondered why Google results are so reliable? Well, Google uses different algorithms to determine the relevancy of different websites and then uses the results to determine how high a site appears in search results. Basically, if someone is searching for, “best pizza in NY”, then they are going to be really disappointed if the top results include a website for a knitting class. Google’s algorithms make sure that you get the kinds of results that will be most helpful for your search.
How does Google determine what sites go on the first page for commonly searched businesses? That was my next question as well. Obviously, there are hundreds of pizza places in New York City, so what makes some of them more preferable to Google’s algorithm than others?




