Disaronno, the world’s favorite Italian liqueur, is proud to announce the launch of Disaronno Velvet, the iconic brand’s latest innovation to the liquer category. Incredibly smooth, Velvet boasts the floral character of almonds with nuances of chocolate and vanilla. Velvet is the a perfect choice for those who love sophisticated cream liqueurs.
Born in Saronno, Italy in 1525, Disaronno is one of the oldest Italian spirits brands and known for its distinctive bottle design made of a special faceted glass crafted in Murano, topped with the inimitable square cap. Disaronno Velvet features the same design and cap in a sleek white for an ultra-premium look.
“Disaronno continues to represent quality and authenticity in the liqueur category. With the launch of Disaronno Velvet, we are excited to bring innovation to the core of our company,” said Ray Stoughton, Executive Vice President of Disaronno International. “We aim to reinvigorate the category and attract new consumers to the brand.” Blending the unique flavor of Disaronno and the richness of a velvety cream, Disaronno Velvet is best served over ice, or to add a touch of Italian elegance to your favorite cream cocktails. Available nationwide this April, Disaronno Velvet is glueten free with a standard retail price of $29.99 and 17% ABV.




