CKE Restaurants Holdings, Inc. (“CKE”), parent company of Carl’s Jr.® and Hardee’s®, today announced the appointment of Joe Guith as chief executive officer, effective immediately.
Mr. Guith arrives at CKE with extensive experience in franchising, restaurant management, and the expansion of consumer brands. Previously, he served as CEO of Church’s Texas Chicken, he successfully repositioned the brand and built stronger relationships with the franchisee community, leading to significant improvements in unit-level profitability, record sales, and traffic growth. These changes led to expanding the Church’s Texas Chicken footprint to more than 1,500 locations across 23 countries. With more than two decades of industry experience, Guith has held senior leadership roles at GoTo Foods (formerly Focus Brands), McAlister’s Deli, Cinnabon and The Coca Cola Company.
Joe expressed his enthusiasm for joining CKE Restaurants, stating, “I am honored to join such a respected and iconic company. Carl’s Jr. and Hardee’s have a rich history of delivering craveable flavors and exceptional service, and I am eager to work with the talented team and franchisees to build on this legacy.”
